Flowerpots made from sea plastic
How do you show the world that you are already a frontrunner in using post consumer recycled plastic for your products? Recycled plastics are of such a good quality nowadays that customers do not see the difference between virgin and recycled. This challenge by Elho, Europe’s biggest producer of planters, led to a production technique innovation that creates unique marbled planters from a blend of post consumer recycled and oceans plastics.
Ocean Plastic infusion
Each planter is infused with another colored post consumer or oceans plastic, creating unique visible patterns and color blends. None of the planters is the same. The ocean plastics are sourced through our network of inspiring companies that take action to get rid of the plastics in the ocean.
Let it show
Brands make more and more use of the recycled-look to make their products stand out and give the customers a sustainable look & feel without explicitly naming it. To create this look & feel, material and production technique innovations are needed, something our team has extensive knowledge in. It feels a bit uncomfortable at first to give permission to experiment with an expensive injection molding machine but the results amazed everybody.
Client
Elho
CHALLENGE
Show that our products are made from recycled plastics
OUTCOME
Production technique innovation that created unique marbled planters
STATUS
>In production and launching later this year
YEAR
2020
Related projects
Fitzroy
Perpetual plastic project
Frame award
Flowerpots made from sea plastic
How do you show the world that you are already a frontrunner in using post consumer recycled plastic for your products? Recycled plastics are of such a good quality nowadays that customers do not see the difference between virgin and recycled. This challenge by Elho, Europe’s biggest producer of planters, led to a production technique innovation that creates unique marbled planters from a blend of post consumer recycled and oceans plastics.
Ocean Plastic infusion
Each planter is infused with another colored post consumer or oceans plastic, creating unique visible patterns and color blends. None of the planters is the same. The ocean plastics are sourced through our network of inspiring companies that take action to get rid of the plastics in the ocean.
Let it show
Brands make more and more use of the recycled-look to make their products stand out and give the customers a sustainable look & feel without explicitly naming it. To create this look & feel, material and production technique innovations are needed, something our team has extensive knowledge in. It feels a bit uncomfortable at first to give permission to experiment with an expensive injection molding machine but the results amazed everybody.